BPCL Joins Forces with Indian Olympic Association as Principal Sponsor
Delhi/Mumbai, June 30, 2024: Bharat Petroleum Corporation Limited (BPCL), a ‘Maharatna’ and a Fortune Global 500 Company, proudly announces its partnership with the Indian Olympic Association (IOA) as the official Principal Partner for four years, spanning from the Paris Olympics ’24 through the Los Angeles Olympics ’28.
This significant collaboration honours and supports the perseverance of Indian athletes, many of whom hail from diverse backgrounds and remote regions of India.
As part of this alliance, BPCL will launch a series of campaigns aimed at bolstering the Indian contingent heading to Paris. These initiatives seek to inspire the nation, rally support for our athletes, and celebrate their relentless pursuit of excellence on the global stage. Through these campaigns, BPCL reaffirms its commitment to nurturing sporting talent and fostering a sense of national pride and unity.
Mr. G. Krishnakumar, C&MD BPCL, emphasized, “Aligned with BPCL’s ethos of nurturing and empowering India’s sporting talent from grassroots to elite levels, we have supported over 200 athletes across various disciplines over the years. Our support aims to instil confidence in athletes, serving as a launchpad for their dreams.”
“We are delighted to partner with the Indian Olympic Association, standing with champions who embody peak performance and passionate dedication, dazzling the world with their remarkable achievements,” Mr. Krishnakumar added.
IOA President PT Usha remarked, “We extend our gratitude to BPCL for joining us as the Principal Partner for the upcoming four-year journey, starting from the Paris Olympics ‘24. This partnership underscores our joint commitment to fostering sporting talent and nurturing role models for India.”
Mr. Sukhmal Jain, Director (Marketing), commented, “The Olympics’ ability to unite nations is unparalleled. Our collaboration with Team India at the Olympics not only reflects our dedication to sports development but also our shared vision of supporting our athletes to achieve unprecedented success. We thank the Indian Olympic Association for this opportunity to serve as the official Principal Partner for Team India.”
Mr. Neerav Tomar, MD, IOS Sports & Entertainment, added, “We are privileged to have played a role in facilitating this significant partnership between IOA and BPCL. This long-term collaboration underscores our commitment to supporting and celebrating Indian athletes from every corner of the nation. BPCL’s campaigns will rally nationwide support for our athletes heading to Paris and inspire future athletes aiming for LA 2028.”
