Castrol and BP Enlist Shah Rukh Khan as Brand Ambassador
Castrol, a renowned global lubricant brand under the BP Group, proudly announced its strategic partnership with Shah Rukh Khan, the iconic Bollywood superstar. This collaboration underscores Castrol’s commitment to delivering top-notch lubricants.
Over the next two years, Shah Rukh Khan will be featured in digital, print, and TV campaigns, showcasing Castrol’s extensive product range.
Mr. Sashi Mukundan, President of BP India and Senior Vice President of the BP group, expressed, “Our collaboration with Shah Rukh Khan signifies our dedication to innovation and excellence in the automotive sector. This partnership reflects our shared values of performance, reliability, and sustainability as we shape the future of mobility together.”
Mr. Sandeep Sangwan, Managing Director of Castrol India Limited, echoed this sentiment, stating, “Our association with Shah Rukh Khan highlights Castrol’s commitment to innovation and excellence, mirroring the actor’s illustrious career. With Shah Rukh Khan onboard, we aim to enhance vehicle performance for generations to come.” Expressing his enthusiasm, Shah Rukh Khan remarked, “I am thrilled to partner with Castrol, a brand I’ve long admired for its dedication to performance. As a fellow automobile enthusiast, I believe Castrol’s commitment aligns perfectly with my pursuit of excellence.